It’s true. I swear. I remember when you were allowed to drive a car—even a four-wheel drive that emitted more than 200 grams of CO2 per kilometre, even if you were the only one in it, even if you could have caught a bus—all day, and only pay for petrol. No fines, no charges.
By replacing its ‘take, pollute, discard’ model with one based on regenerative farming and clothes consumers can—and want to—wear every week for years, this self-destructive industry could do less harm—even good.